Nudy Dye was a collaborative university project aimed at creating a sustainable product, then packaging and branding the product in a way that aligned with our own creative values. We worked on another student’s creative brief to bring their vision to life.

Nudy Dye is an eco-friendly alternative to traditional hair dye. A powder pigment encapsulated in an algae-based bioplastic ball that disintegrates when mixed with warm water in the collapsible biodegradable dye bottle, creating bright hair colours while leaving zero waste - it’s all you need from a colour and nothing you don’t.

This project was completed in Adobe Illustrator and Photoshop