GroKids is a line of fruit drinks created by Sunshine Organics (a fictitious company) for children aged 5 to 11. GroKids is a line of natural, delicious juices that aims to promote a healthy and energetic lifestyle for children.

As per the brief GroKids required a logo, a business card, and letterhead for their company. Then for the juices, packaging design, an interior graphic for a pop-up store, and promotional graphics for a competition.

I wanted to create a line of characters to appeal to the younger demographic whilst also utilising a limited colour palette, rounded fonts, and simple illustrations to make them stand apart from competitors.

This project was completed in Adobe Illustrator, InDesign, Fresco and Procreate.